Behind the Scenes: Mt. Franklin Bottled Water Behind the Scenes: Mt. Franklin Bottled Water

Behind the Scenes: Mt. Franklin Bottled Water

First, director Simon Robson of Australia’s Engine recently created this beautiful “relief collage” styled spot for Mt. Franklin Bottled Water (below):

Afterward, the team decided to make a fun little “Making Of” film to go with it. Incorporating a combination of Photoshop, After Effects, Maya and a little bit of live action, the crew worked on it in-house in their down time, taking a total of 4 weeks to put it together. I like it better than the commercial that inspired it.

(Thanks, Nick Petley)

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  • Ryan

    Isn’t it funny how the best artistic work & creative thinking is never done with its primary motive in service to a pay check.

  • ken kahn

    The “making of” reminds me of the classic “Duck Amuck” cartoon.