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Coo-Coo for Cocoa Puffs


A few weeks ago I posted about Chuck McCann and mentioned his memorable voice work as Sonny and Gramps in the original 1960s Cocoa Puffs cereal commercials. At the time, I couldn’t find any on the internet to link to, but thanks to our pal J.J. Sedelmaier we were able to place several on You Tube ourselves. These spots were animated by the great Jan Svochak (1926-2006), who was best known for some of the early Hawaiian Punch commercials.

It looks like he had a lot of fun animating these.

  • Joel

    “Are we rich yet?”

    “Not exactly, boy, but thanks to Cocoa Puffs, we did get a free trip to Japan.”

    I love it. Thanks for posting this.

  • that was truly a fun treat to revert back to going “cuckoo for Cocoa Puffs!” Thank YOU for a very fond memory!!

  • Hulk

    NOW I understand why his name is “Sonny” and he has a high voice. Gramps wasn’t in the commercials anymore by the time I was born. They must have put him in the Cartoon retirement home. Interesting.

  • tom

    God, that Sonny voice is such a perfectly weird piece of VO acting. It’s almost Mickey Mouse, but waaay more weird.

    Thanks for the post.

  • Wow, I never knew the aliens from Quisp liked Cocoa Puffs too!

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  • Jan Svochak may have had fun animating the Cocoa Puffs spots, but I never had any fun watching ’em. Even as a kid, I always dreaded seeing these commercials; they looked waaay cheesier than other animated spots. Now I see the fun and energy of the animation, but when they originally aired, I couldn’t wait for them to be over.

    Then there were Jay Ward’s wonderful Quisp and Quake cereal commercials; now, THOSE I cherished…and still do!

    All the same, thanks for the peek, Jerry.

  • Mike Fontanelli

    “How ya gonna get it up, Gramps?”
    How, indeed?

  • Inkan1969

    Oh, wow. So I wasn’t imagining the Grandfather. :-D I was five in 1974. I do remember seeing Cocoa Puffs commercials starring Sonny and his Grandfather, though not these ones in particular. This really takes me back. Then all of the sudden Grandpa just disappeared. I always wondered why.

  • Trevor DeChane

    Cucoo for Cocoa Puffs. Chuck McCann must have done Sonny into the ’80s because I remember his voice sounding like that when I was 4 or 5.

  • DMAC

    Hey thanks for uploading those :) I was searching online for a while and your post couldn’t have been more perfect!


  • Mark Worden

    these were way fun–but am I the only one who thinks Gramps sounds a bit like Lionel Barrymore in “It’s a Wonderful Life?” Probably just me…