limara limara

Hot, Sexy Eric Goldberg commercial

Long before The Princess and the Frog, the Genie and Pochahontas, Eric Goldberg animated this smokin’ Limara body spray commercial for Richard Williams:

(Thanks, Clint H)

  • Is it just me or does the girl look a lot like Holly Wood from Cool World?

    • Funkybat

      I’d say she looks like a slightly younger, more innocent Holly Wood, before she got all vampy. Very cute…

  • Steven M.

    Oh la la!

  • Randy Koger

    Great animation (the Lion is superb).
    Man, that soundtrack SUCKS, and does NOT go with any of the animation. The “music”, if you will, sounds tacked on and pointless.
    I assume this commercial was done in the 1980’s? It sounds like it.
    Garage Hair Band + animated Fairy-tale-type commercial = Disaster.

    • Yeah, it almost gives it a “Heavy Metal” vibe (the film, not the music genre). At least, that’s what it made me think of. Really nice animation though.

    • Funkybat

      I agree the music and visuals don’t quite match, even though both are *very* 80s. I’d say they are different “types of 80s.”

      The first thing I thought of when I saw this (after Cool World) was the Scissor Sisters music video animated by Don Bluth. That one actually worked well, fitting 80s-style animation to 80s-style music.

  • This makes my morning, I never thought Eric Goldberg of all people had animated something as hot and sexy as this. Then again, it never hurts to do something outside the box of “Kid friendly” stuff ;). I see a bit of Don Bluth influence in this ad, the castle looks a bit similar to the one in Dragon’s Lair.

    Also I wouldn’t say that the girl in this video looks like Holli Would from Cool World(Although my brother thinks that when I showed him this). She looks more like that Ginormica from Monsters Vs Aliens.

  • Karen

    Looks very straight ahead. Eric’s done far better!!

  • Ed

    It’s awful. If Eric Goldberg hadn’t done it you would have made fun of it.

    • Jorge Garrido

      “If Eric Goldberg hadn’t done it you would have made fun of it.”

      What evidence do you have of that?

    • 2011 Teenager

      How is this ‘awful’? The only thing I can nitpick about is that the movement is too floaty and smooth- every movement is going at the same speed. Thanks for elaborating your reasons on why it’s awful, though. Oh wait.

      • Ed

        Thanks, that’s why it’s awful.

  • This is from my Youtube account, TheThiefArchive, which collects the work of the Richard Williams Studio.

    Though this ad isn’t anything special, animationwise, by the Williams Studio’s standards, I always thought it was great- the music and the feel of it.

    • Chris Sobieniak

      At least some of us can appreciate what it is despite it’s shortcomings. (I wish the 80’s were back personally)

    • Funkybat

      It may not be anything special by Richard Williams’ standards, but compared to a lot of 2D animation these days, it’s practically Disney Feature quality…

  • purin

    Somehow, I’m always disappointed with the final pose. She was in charge, front and center, dominant, the whole ad… and then they rearrange into a more classic pose that almost feel weak (for both of them). It always feels like a letdown to me after the rest of the ad.

  • Jeff Haynes

    Well placed arm.

  • The full song by Stevie Vann [Lange] can be heard here:

  • Eric Goldberg

    Hey, I was young, it was 1981, I’ve become a better animator since then (I hope). By the way, the girl is modeled after the hot pop star of the day: Debbie Harry.

    • pheslaki

      That’s hilarious – the first thing I thought when watching it was “Dang, she looks just like Debbie Harry!”.

      Don’t apologize too much. I like that sort of floaty, dreamlike movement.

    • 2011 Teenager

      Woooooowwwww….. :)

    • Sunday

      As it happens, here’s a a photo of Debbie wearing a Popeye shirt!

    • MrSchuyler

      Nothing to excuse or apologize for — it’s fine, it’s fluid and it’s funny. Personally, I like the dichotomy of the “floaty” movement against the heavy rock track. And who wouldn’t like that girl, regardless of what she smelled like?

    • Wow, I’m amazed that you actually feel the need to explain yourself. Most people who animate, read cartoonbrew etc have been inspired by your work from childhood to adult hood and have more than likely persued animation careers as a result. I know I’m one of them. Congrats for this and er… Everything else :)

      • 2011 Teenager

        It’s one of the reasons why I loved the Genie!

  • Vik

    I enjoyed the reversed roles of the sleeping Prince being awakened by the girl’s kiss. Cute animation and rockin’ music. :)

  • I love it! Unabashedly eighties.

  • Fred Sparrman

    With all respect, and even reverence to this amazing animator, I must say this post is probably the first time the words “hot sexy eric goldberg” have been strung together like that.

  • Even if it was 1981 – it still is very good animation here – very well timed. I’ve never heard of Lamara Body Spray – but I know Lynx Spray.

  • Anyone who’s worked in this business knows that animation done for commercials is all about following the agency brief. If you don’t like the content of the commercial then go argue with the agency (but hey, complaining about something that was made in the 80’s as being “too 80’s” is kind of silly . It is what it is. The hot trendy stuff being made today will look dated in 25 years) .

    Personally I thought the animation in this spot was nicely done.

  • Oh yeah,…I remember that one!

  • I really like it. Very cool.

    I knew she’d get the Prince up, if you know what I mean.

  • Mister Twister

    WOW :D

  • Nicholas Pozega

    I’m not sure why, but i feel really uncomfortable whenever i watch any animation done by the Richard Williams studio. Sure, that animation wows me with it’s technical brilliance, but it just dosen’t feel natural. Just a bunch of fairly good drawings floating along on ones at the same speed, with no contrast.

    It just feels weird watching it once you look past the technical skill.