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World Wildlife Fund PSA by Stephen Watkins
February 12, 2009 12:02 pm
Stephen Watkins, repped by Melbourne’s XYZ Studios, created “Tick,” a stylish PSA for the World Wildlife Fund. The piece, set to Fleet Foxes’ “White Winter Hymnal” (which has its own animated music video too), makes effective use of digital animation and CGI to create a hand-crafted feel. The agency behind the piece, Leo Burnett Sydney, gave the following brief to the filmmaker:
(Thanks, Tony Sykes) |