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‘The Hero of Color City’ Brings Crayons to Life

If LEGO can have its own movie, so can crayons. At least that’s the thinking behind The Hero of Color City, an animated feature being distributed in the U.S. by Magnolia Pictures, which also distributes the Oscar-nominated short films as well as documentaries like Jiro Dreams of Sushi and Blackfish. Color City will be released into theaters and on iTunes/OnDemand October 3, 2014.

The Hero of Color City was animated by Indian studio Toonz Animation and directed by former DreamWorks management figure and current ASIFA-Hollywood president Frank Gladstone. The producers are Max Howard, former head of Warner Bros. Feature Animation, and John D. Eraklis. Headlining voices include Christina Ricci, Rosie Perez, Wayne Brady and Craig Ferguson:

Each night, when Ben falls asleep, his Crayons’ magical Crayon Box transports them to Color City, a world of dazzling hues, soaring fantasy and the whimsy of childhood. When Yellow is accidentally left behind in Ben’s room, she awakens two Unfinished Drawings: King Scawl, a huge monster, and Gnat, Scrawl’s sidekick. They follow Yellow to Color City and claim the enchanted Rainbow Waterfall and all of its color for themselves. Soon Color City will fade and our lovable crayon characters will disappear.

It’s up to Yellow and her pals, Blue, Green, REd, and the twins, Black and White, to save the day. Meeting with fantastical creatures and fun adventures along the way, Yellow discovers she has more courage than she knew and learns to believe in herself and to count on the support of her friends. Replete with valuable life lessons, The Hero of Color City will entertain and inspire.

  • Grant Beaudette

    Is this all Wayne Brady does now?

  • jhalpernkitcat

    First Legos, now Crayola–hey can we get a Lite Brite movie?

    • JodyMorgan

      Made with a Lite Brite set? That could be interesting.

  • Hankenshift

    oh great. another “max howard” cartoon. “Not Since Quest for Camelot…”
    Wow. It looks just plain awful.

  • George Comerci

    Seems direct-to-video quality, for sure. I’m surprised it’s getting a limited release, even. But it doesn’t look bad. I mean, it’s made for small children. You can’t really hate on something that’s made for really little kids, after all. Still, I think I’ll pass.

  • bob

    How do you present this with less venom than the peanuts teaser?

    • AmidAmidi

      Because the filmmakers aren’t trying to fool audiences or pretend that they’re extending the legacy of a great artist. This is a humble piece of schlock and proud of it. No comment necessary.

  • David Loomis

    So the animation and direction are terrible, but that joke about staying inside the shorelines was chuckle-worthy.

  • A.Z. Parr

    Craig Ferguson, you’re above this! Where’s that Geoff Peterson action vehicle we’ve been begging for?

  • Frank

    Perhaps it’s the easy money. I doubt they’d really need to take multiple takes when voicing stuff like this.

  • Sharen Gambini Gusa

    in January of 2003, I have a notarized document protecting the first actual color crayon characters ever, bringing them to life. At that time, I did the research and there was no other created. I wrote a book and a color book and have been selling since 2003.