At least it’s not animation. Billboards and posters for this mysterious children’s film have been appearing all over town for weeks. The film opened yesterday to disastrous reviews. This project has the stench of Delgo all over it.
Unfortunately, as animation is still perceived as children’s fare, a film like this could harm the good will animated features have built up in recent years. The Oogieloves in The Big Balloon Adventure (it hurts just to type that) opens this weekend on 2000 screens. The $55 million dollar production (that figure includes production and marketing) is being bankrolled and self-distributed by a would-be Walt Disney (or perhaps Jim Henson) named Kenn Viselman.