NEW YORK, Feb. 14, 2011 — As a follow-up to the hit entertainment property and cultural phenomenon Bakugan, Spin Master Ltd. will once again bring its all-new boys action property, Redakai: Conquer The Kairu to Cartoon Network. A co-production between Spin Master and global TV production giant Zodiak Kids/Marathon Media, the televised series will debut on the network in the U.S. in the second half of 2011.
A 52 x 26′ animated series, co-produced by Zodiak Kids/Marathon Media (Totally Spies, Rekkit Rabbit, Gormiti) and Spin Master (multi-award-winning boys’ action hit Bakugan Battle Brawlers), Redakai: Conquer the Kairu is an animated kids adventure series starring Ky, a 15-year-old student of ancient martial arts who embarks on an incredible quest to find the Kairu, a primordial alien energy force. Helped by his friends Maya and Boomer, Ky travels the globe looking for the Kairu to protect it from his extraterrestrial teenage opponents, with the hope that one day he will become the greatest Kairu warrior of them all — a Redakai.
With its unrivalled experience as a children’s entertainment company, Spin Master will roll out a highly original and innovative trading card game and line of toys soon after the series’ broadcast debut.
“Spin Master really tapped into what boys love with Bakugan, and we’ve packed even more action, fun, and innovation into Redakai,” says Jennifer Dodge, Executive Producer at Spin Master Entertainment. “Cartoon Network is the premiere destination for such a boys adventure series and we can’t wait to see the impact Redakai is going to have once it finally hits this summer.”
“Partnering with Spin Master on a property of this magnitude has been an incredibly exciting experience for us,” adds Vincent Chalvon Demersay and David Michel of Zodiak Kids (Marathon Media). “With its great quest narrative and a superb animation quality, we wanted to make sure that Redakai would be a compelling adventure series that would stand out on its own.”
This new boys action series targeted at kids aged 6-11 is being unveiled for the first time at the American International Toy Fair in New York, Feb. 13-16.
Cartoon Network Enterprises, the licensing and merchandising arm of the network, will serve as the exclusive licensing agent for Redakai in the U.S. and Canada. Zodiak Kids/Marathon Media holds worldwide television distribution rights to the series and all licensing and merchandising rights, excluding North America.