Detroit/LA/NY/London — Speedshape has signed Chad Cooper as director of business development for the hybrid CGI, interactive, 3D company. Cooper, who brings 13-years of experience in advertising and post production to his new post, will head-up client services and new business at the company’s Detroit-based flagship facility. In addition, he will oversee the growth of its East and West Coast satellite divisions as Speedshape expands its staff and services to accommodate its growing national client roster in the commercial, broadcast, digital media and film arenas.
Previous positions as VP/Partner at Milagro Post, a creative editorial and finishing spot house, and CloudSparks, a digital firm specializing in custom web development — as well a brief stint as associate director of operations at Leo Burnett – enable Cooper to traverse the advertising, broadcast, film and interactive markets and provide him with well-rounded skill sets ideally suited to Speedshape’s cross-platform client base.
“Chad understands the business from multiple perspectives,” notes Speedshape co-founder, Tom Stone. “He has the depth of knowledge needed to help clients get the most out of both traditional and digital projects, and navigate the bridge between them.”
In addition to his long-standing relationships with Mid-West agencies, Cooper brings a knowledge of ‘the big picture’ to the table, and the skills to help guide the expansion of Speedshape in major markets. ”
“Speedshape has earned a stellar reputation in the Mid-West as a high-end CGI, interactive, design and 3D company with a collaborative group of multi-discipline talent that works closely with clients, as a collaborative creative partner,” notes Cooper. ”I’m thrilled to have the opportunity to join their team.”
“I’m looking forward to meeting the every-changing needs of Speedshape’s clients as they embrace more complex creative solutions to creating innovative traditional content, as well as interactive and cross-platforms campaigns,” continues Cooper. “At the same time, the opportunity to help helm the expansion of Speedshape’s Venice Beach facility and its new satellite division in New York, to ensure that it provides Speedshape’s signature high-end services on a national scale, is very exciting.”
Cooper will also focus on introducing the company and its expanded complement of services to a broader range of advertising agencies, corporations, television networks, and filmmakers looking for a seamless, one-stop approach to creating innovative media content.