Cepia LLC, the maker of ZhuZhu PetsÂ®, the world’s favorite interactive hamsters, today announced a worldwide television rights and home entertainment arrangement with Universal Pictures to release two feature-length, animated films, Quest for Zhuâ„¢ and Power of Zhu,â„¢ to debut exclusively on DVD in 2011 and 2012, respectively. The announcement was jointly made today by Russ Hornsby, CEO, Cepia LLC, Craig Kornblau, President of Universal Studios Home Entertainment and Eddie Cunningham, President, Universal Pictures International Entertainment.
With more than 62 million toy hamsters sold across more than 65 countries, ZhuZhu PetsÂ® have achieved a loyal fanbase of “Zhu-natics” since they launched in 2009. ZhuZhu PetsÂ® have won “Toy of the Year” awards in the U.S., U.K., Australia, Russia, Norway, Brazil and Czech Republic.
Cepia LLC has teamed up with Los Angeles-based, multi-Emmy and British Academy Award winning production company, Moonscoop (Jakers, Clifford, The Big Red Dog and Chloe’s Closet) and writer Sean Catherine Derek (Smurfs, Spiderman and Mortal Combat) and 3-D animation studio Prana Animation Studios, Inc. (TRON: Legacy and Tinker Bell) to bring the magical Zhu-niverseâ„¢ to life in 3-D stereoscopic animation. Both movies star the four original ZhuZhu PetsÂ® characters (Pipsqueak, Mr. Squiggles, NumNums and Chunk), who explore the Zhu-niverseâ„¢ through adventurous, heartwarming and heroic tales.