Toronto, London 1 September 2011. DHX Media, a leading international producer and distributor of television programming and interactive content, has appointed Universal Pictures UK as home entertainment partner for Rastamouse, the CBeebies stop-motion animated series, which is scoring high ratings on the UK channel and BBC iPlayer.
Universal will release the first Rastamouse DVD on 3 October 2011. It will feature six episodes including Da Crucial Plan, Bakin’ an Breakin’, Mice Camera Action, Da Rhymin Teef, Pie Widout Cheese and Toots Re-routes alongside exclusive bonus content: three sing-along songs from Rastamouse & Da Easy Crew and fun printable activities. The Rastamouse DVD will retail at Â£12.99 and will be supported by a TV advertising campaign.
Jessica Horne, A & R Manager for Universal Pictures UK commented: “We’re delighted to be releasing Rastamouse on DVD. In a crowded market, this is a pre-school series with a genuine USP. Rastamouse is the coolest licensed character on the market and the show’s humour and musical content really connect with pre-schoolers and their parents.”