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“Voltron Force” Premiere Breaks Record as Nicktoons’ Highest-Rated Debut Ever

Nicktoons‘ launch of Voltron Forceâ„¢ set a new record as the net’s highest-rated series premiere ever with kid, tween and boy demos. The June 16th prime-time premiere of the 90-minute movie, Voltron Force: New Defenders Trilogy, also posted double and triple-digit increases over last year’s like time period with kids 6-11 (+53%) and boys 6-11 (+113%).

On May 27, Nicktoons.comlaunched a dedicated Voltron Forceâ„¢ show site that features Voltron Force: Ultimate Victory, an online game that since launch has received more than 1 million game plays, making it Nicktoon.com’s top game of the week. The site also features video clips, full episodes, flipbooks, characters profiles, a dedicated message board and exclusive weekly printables.

The half-hour series, which features an all-new theme song produced and recorded by Grammy Award®-winning producer and artist Swizz Beatz, follows the adventures of a new class of recruits as they join forces with the original team to fight evil by forming Voltron, the legendary super robot. The series will regularly air Thursdays at 8:30 p.m. (ET) on Nicktoons.

  • CCS

    Weird that it would be so popular since the animation and coloring is way way worse than shows like Thundercats and other Nickeloedon stuff like Avatar. The coloring is especially atrocious.