In last week’s post about Butch Hartman’s animation channel, I wrote that, “The word of the year for Internet content is CHANNELS.” The LA Times is tracking the trend as well, and published two pieces this week –here and here–highlighting some of the forthcoming animation “channels.” Most of these channels appear to be producing content with an Adult Swim/Comedy Central vibe, targeted at young adult males. Their goal, no doubt, will be to steal advertising dollars away from their cable channel competitors.
Here’s a handy guide to who’s doing what:
The creator of Happy Tree Friends and distributor of Six Point Harness’s Dick Figures, Mondo Media already operates a successful YouTube channel with over 1 billion views. Now they will receive additional funding from Google (YouTube’s parent company) which announced its ambitious plan last fall to build dozens of online channels. According to the LA Times, Mondo Media will apply its funding toward the production of 65 original pilots over the next year. They are accepting pitches on their website, and are looking for shows that cater to teens and young adults. Mondo has already signed production deals with actor Carlos Alazraqui, and Kent Nichols and Douglas Sarine, who created the YouTube series Ask a Ninja.