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Marvel Announces Iron Man Feature With Japan’s Madhouse

Marvel announced earlier this week that one of its primary characters, Iron Man, will be starring in an all-new direct-to-video anime feature titled Iron Man: Rise of Technovore. The film, done in partnership with Sony Entertainment Japan, re-teams Marvel with the anime production house MADHOUSE, who previously did a four-part anime project for the publisher titled Marvel Anime.

In addition to Iron Man, the feature will also feature anime renditions of longtime adversary Ezekiel Stane (the primary antagonist in the first Iron Man live action film), along with prominent Marvel heroes such as Black Widow, Hawkeye, the Punisher, Nick Fury and War Machine.

“Marvel is excited to present an all-new Iron Man adventure featuring the high-tech adrenaline he is known for, in the beautifully rendered anime style of our friends at MADHOUSE,” said producer Megan Thomas Bradner. Long-time Marvel TV animation writer Brandon Auman (The Avengers: Earth’s Mightiest Heroes, Iron Man: Armored Adventures) wrote the script, with Japanese director Hiroshi Hamasaki helming the project.

Iron Man: Rise of Technovore is already in production at MADHOUSE’s Japan studios and is planned for a spring 2013 debut, timed to coincide with the release of the live-action Iron Man 3 on May 3, 2013. Further information about this direct-to-video animated feature is expected at New York Comic Con during the Marvel TV Presents Panel on Saturday, October 13 at 4:15pm in Room 1E13.

  • The “Black Widow” character design as seen in that art is incredibly depressing. It manages to be both anatomically wrong and sexist objectification at the same time…which is pretty well in keeping with virtually all of the superhero comics published by Marvel and DC these days.

    • James

      Not to mention anime in general.

  • Staring…Black Widow’s boobs!!

  • I really loved the pilot that Koike (Redline, animatrix world record) made for Ironman a while back. Then when the series came out all the style was removed. I’m not sure whos to blame, madhouse not using their A staff or boardroom meddling but something is going wrong

    I don’t know why Marvel hasn’t been able to create an animated winner. They have the best designs

  • Har. I’m almost as offended by ex-Marine Frank Castle’s mullet as Natasha’s ultra cleavage.

  • TiredAnimeDefender

    Please, don’t think anime is like this, or that Madhouse is like this, they’re a good studio really. They just fell in with a bad crowd lately.

    Seriously I can’t believe they didn’t learn their lesson after those awful, 4 awful series. It was pretty spectacular actually, each one even more horrid than the last. I was kind of impressed, I’m pretty sure Buzz Lightyear said something about failing with style.

  • Man, that Punisher looks like that old anime-style version from the mid-90s Marvel Knights comics. Just missing that glowy red symbol on his forehead. Shudder….–Punisher%2B-%2BRevelation%2B01.jpg

  • John

    Of course those Marvel “anime” failed. Anime otaku are now the tent poles of the animation industry in Japan for the last several years and they don’t give a lick about American superheroes with character designs like these. Neither did the general public although who knows now what with the Avengers doing pretty well over there but it’s still something animated that clearly isn’t family friendly.

    Madhouse just wanted the money and it’s hard to blame them but they’re are not going to waste too much of their skills on these vanity projects from Marvel especially when they never actually released them on DVD over there.

    Likewise only a small niche within a niche would even consider watching these shows in America and probably for all the most shallow reasons.

  • Wasn’t Jeff Bridges’ character named Obadiah Stane? I though Zeke was his son.

  • TJR

    For the first time ever I have bone to pick with this site: You cover this, but you don’t cover any of DC’s Direct animated features? (The most recent being the adaptaion of Frank Miller’s GN Batman The Dark Knight Returns). Or and of their TV shows? I wish you would. There have been a few misfires but the bulk of their animation output (including TV shows) has ranged from very good to excellent.

    I can understand not covering a lot of the Marvel animation output. Most of it has been just so so.

    • John

      This is just a press release. It would have appeared in the Cartoon Brew Biz section that no one ever really commented in. Now they’ve decided to integrate that into the main website.

      • Chris Sobieniak

        And because of that, people finally just notice these entries than to look over to the right side as usual!