For nearly thirty years, animation legend Ward Kimball contributed a cartoon page called “Asinine Alley” to the bi-monthly magazine Horseless Carriage Gazette, which was a specialized magazine geared towards collectors of vintage automobiles. For a few issues, he also created ads for Mobil, and someone on Ward’s very active Facebook page has been posting them on-line.
I read an interview with Ward once in which he described how Walt Disney became angry when he saw these ads displayed at a studio show, and told Ward that he couldn’t do them anymore. Ward said he was never paid for the ads and was making them as a favor to the magazine, but nevertheless, he stopped. The last one was created in 1960.
Like the cartoons he created for the Gazette, the ads are created in a diverse range of styles from cartoon drawings to collage paste-ups to photography. A gallery of Ward’s Mobil ads can be seen after the jump: