"The Snow Queen" trailer
"Arrietty" Will Be Ghibli's Biggest US Release Yet
How Much is a Ward Kimball Painting Worth?
Ricky Garduno, RIP
, he was paid $16,000, which in today’s dollars would be around $122,000. That’s not bad for a one-man cut-out production, most of which was animated under camera.
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TAG FOR “Advertising”Cartoon Brew's home for up-to-the-minute, unedited announcements and press releases direct from industry sources.
October 24, 2011 12:05 am
The team at Dallas based Element X Creative animated this 5-minute long sponsor reel for last week’s Association of Independent Commercial Producers (AICP) Southwest Awards show. If one has to sit through dozens of company logos, this is the way to go – weaving the sponsors names into a haunting and beautiful Twilight Zone-like story about a little boy who stops time and sees his home town in a whole new way. It stands on its own as one of the best CG shorts I’ve seen this year. Complete credits for this piece after the jump. 14 Comments » posted in Advertising, Element X Creative 
October 21, 2011 1:50 am
This two-minute Chevrolet spot is a pretty epic bit of advertising, but you may be even more surprised to learn who made it. It’s this guy:
The artist responsible for this:
Around 1960, Eyvind Earle, the production designer of the Disney classic Sleeping Beauty, formed his own company Eyvind Earle Productions. The first spot he produced was this Chevrolet piece, which he made in two weeks. According to his autobiography Horizon Bound on a Bicycle (Eyvind Earle photo via Daveland) 15 Comments » posted in Advertising, Classic, Chevrolet, cut-out, Eyvind Earle
October 12, 2011 11:00 am
Sure is a strange way to sell yogurt – but I’m sold! This new spot for Müller Dairy makes clever use of Yogi Bear, Mr. Men, Kitt (The Knight Rider) and Muttley! Directed by Mustashrik Mahbub for UK’s Partizan Lab. (Thanks Betsie Beadling, via Facebook) 38 Comments » posted in Advertising, Mr. Men, Muttley, Yogi Bear
October 10, 2011 12:05 am
Our friends at Pepper Melon, a motion graphics company based in Buenos Aires, Argentina, sent us their latest project, created for client MTV Stockholm. I don’t completely understand what’s going on, and there is considerable live action, but it’s certainly visually arresting. Tomas Garcia directed and designed. (Thanks, Fernando Sarmiento) 5 Comments » posted in Advertising, MTV, Pepper Melon
September 29, 2011 2:01 pm
As part of his newish on-line column at Print magazine, J. J. Sedelmaier has written an excellent account about producing a couple of animated commercials with New Yorker cartoonist George Booth. The spots, produced in 1993, came fairly early in Sedelmaier’s animation career—though not before he had animated the first season of Beavis and Butthead—and he writes eloquently about what these pieces meant to his development as an artist:
The entire article is packed with pre-production artwork (at incredibly high resolutions, no less) and lots of fun behind-the-scenes stories. Well worth your time. No Comments » posted in Advertising, How-To, George Booth, J.J. Sedelmaier
September 27, 2011 12:05 am
Here’s a delicious piece of eye-candy by artist John Loter to promote his latest merchandising brand, Good Girl, Bad Girl. Loter’s company, Loter, Inc., does freelance merchandising artwork and design for various studios, particularly Disney. For the past several years the Loters have been selling their own original characters on merchandise at Comic-Con and other events. About the GGBG piece above, Loter writes:
25 Comments » posted in Advertising, John Loter
September 26, 2011 10:00 am
I’m a sucker for ANY Popeye anything, especially if animated to Jack Mercer’s voice. Here’s one of his later TV spots, his voice so identified with the sailor, the character hardly appears (though its a clever way to save money for animation). Note the comic strip “Brutus” twisting Popeye into a knot at the end: 15 Comments » posted in Advertising, Jack Mercer, popeye
September 17, 2011 12:30 pm
Why do producers insist on remaking Tom & Jerry in CG? There is supposedly a feature in development at Warner Bros. – but as these foreign TV spots will attest it isn’t so easy to accomplish (the Israeli milk spot below – which we posted about in 2006 – is about as good as it gets): |
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