‘Birds of Paradise’ Looks to Cash In On ‘Rio 2’

On April 1st, Lionsgate Home Entertainment will release “Birds Of Paradise” on DVD exclusively at Walmart and Redbox. If the film looks and feels suspicously like Fox’s “Rio” franchise, well…that’s the point. One of the film’s PR people sent us a press release that states matter-of-factly that “Birds of Paradise” is “timed to the theatrical release of ‘Rio 2.'” The latter Blue Sky Studios-produced movie will be released on April 11.

The Ultimate Guide to Animated Mockbusters

Disney’s recent trademark lawsuit against Phase 4 Films and their movie “Frozen Land” has reignited discussion about ‘mockbusters,’ the portmanteau used to describe a genre of home video that is dedicated to tricking customers into mistakenly purchasing a low-budget imitation of a popular movie.

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