Love the video, the music track is very interesting.

It’s a clothing line, although good guess based on the “Roll Your Own” poster.

Hi,

Just a note, this video was, in fact, directed and created by CISMA (Denis Kamioka) and Birdo Studio, for the OCB brand.
Here goes the full credits:

Title: “Black Thin King”
Client: Republic Technologies
Product: OCB
Client contact: Valérie Amiguas

Advertising agency: Road (Barcelona)
Executive creative director: Emilio Lezaun
Creative director: Xavi Solé
Creative team: Iolanda Mora, Marc Mallafré
Account team: Natalia Aznar, Ilonka Von Spanyar

Production company: boolab
Directors: Cisma (Denis Kamioka), Birdo
Executive producer: Coke Ferreiro
Producer: Silvia Romero

oops, rest of the credits:

Service production company: Birdo
Animation direction: Paulo Muppet, Luciana Eguti
Compositing: Daniel Dias
Character design: Rafael Grampá
Music/Sound design: Marcelo Combustion
Animators: Paulo Muppet, Pedro Eboli, Rafael Gallardo
Animator Assistants: William Iamazi Ferro, Gustavo Teixeira
Adicional Designs: Paulo Muppet, Pedro Eboli, Rafael Gallardo

The drawing style reminds me the Fleischers’ and Van Beuren’s early 30’s cartoons and the 1960’s “zap comix” of Art Crumb.

The website advertised in the video says to “visit your tobacconist”; are you saying they’re selling clothes at tobacco shops?

WOW! I love it too.

Really like this…a beaut.

Sure looks like rolling papers on the blackthinking.com website. They’re halfway cryptic about it, though — after all, rolling papers are among the products where it’s considered a bad idea to show what you think the customer will actually do with them.

Fantastic!! Great job CISMA and Birdo Studio!

Great video…..loved the character designs.

It’s a good companion piece to Sky’s “Joy to the World” commercial or that “Nesbitt’s Orange Soda Pop” commercial from waaaay back when.

This is just too cool, love the juxtaposition of music and animation styles.

I am gonna have to agree with the rolling paper crowd. Besides the “confetti” in the video, the website disallows under-18s, and the “OCB” mentioned everywhere on the site is a French rollling paper company.

Clothing line this is not.

Love the video, the music track is very interesting.

It sounds like they sampled Django Reinhardt. Specifically his version of the song, “I’se A Muggin’”

Black thinking?

Sounds like an ad for an antidepressant.

Turn on, Tune in, Drop out !
GROOVY BABY !!!!!!!!!!!!!!!!