Cartoon Network will premiere the animated superhero movie Chakra: The Invincible across Southeast Asia on November 30. The character was developed by Stan Lee’s POW! Entertainment and Graphic India. The project, which Stan Lee optimistically calls a “thrill-a-minute superhero saga,” sounds like the kind of paint-by-number creation that has characterized Lee’s twilight years:
Chakra: The Invincible tells the story of Raju Rai, a young Indian boy living in Mumbai. Raju and his mentor, the scientist Dr. Singh, develop a technology suit that activates the mystical chakras of the body. When Raju dons the suit, he discovers superpowers and vows to use his newfound abilities to protect and serve as he battles super villains.
Sharad Devarajan, one of the co-founders of Graphic India, directed and exec produced the film. Indian comic artist Jeevan J. Kang designed the characters and oversaw the production design. Graphic India is a deep-pocketed enterprise jointly owned by Liquid Comics and CA Media. The latter is an investment firm run by Peter Chernin, the former president of News Corp. (the parent company of 20th Century Fox and Fox Broadcasting).
Cartoon Network reaches only 34 million people in Southeast Asia, a fraction of the region’s population. As such, Rovio Entertainment (the creators of the Angry Birds franchise) will extend Chakra’s reach globally by featuring the film on their new ToonsTV animation channel, which is set for a big expansion in 2014.