Interview with JibJab’s Gregg Spiridellis

Below is a short but insightful interview with JibJab co-founder Gregg Spiridellis about some of the recent business plans for their website JibJab.com. Unlike so many other online animation startups, JibJab has managed to balance its artistic ambitions with business savvy and a willingness to experiment with new ways of earning income from online animation. I found the link on Scott Kirsner’s CinemaTech blog, and as Scott says, “The guys at JibJab have been experimenting longer than anyone else with new business models for Web content.”

It’s also worth noting that their new Sendables e-cards are allowing the studio to branch out beyond their established photo-collage animation style and play with techniques like stop-motion (Crankballs), puppetry (Motor Mouth Malone) and hand drawn-looking Flash animation (like this birthday greeting).