New York, NY (Aug. 8, 2011) — Gravity, an international creative, content and brand communications company, with offices in New York, Los Angeles, and Tel Aviv, has named Roy Eventov as Creative Director for the company’s Digital Group. In his new position, he will provide creative direction and innovation for the company’s biggest digital clients. He joins Gravity from MRM Worldwide. The announcement was made today by Shemi Levi, Gravity’s Chief Digital Officer.
Zviah Eldar, Gravity’s CEO/Chief Creative Officer, said, “During the course of the last 10 years, Roy has been running teams of high-end designers, 3D artists, animators, motion graphics artists and editors for a diverse range of major clients and high profile projects. His approach to design and his skills working on the video side are equally excellent. He sees the web from a user’s perspective, and is proficient working out of his ‘comfort level’. His creative style and capabilities are a perfect complement–and addition– to Gravity’s Digital Group.”