Snoopy and the rest of the Peanuts gang have been spokestoons for the insurance giant MetLife for nearly 30 years. The ads are rarely anything beyond the ordinary, but this latest one has an inventive conceptual approach that I liked.

Ogilvy & Mather-owned Redworks produced the spot, and Polish studio Platige Image provided visual effects/post work.

Director: Sam Tootal
Agency: Ogilvy + Mather
Production house: Redworks
Postproduction house: Platige Image
Producer: Kasia Chodak

(Thanks, Michael Blake)

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