M&M’s Will Replace Its Animated Spokescandies With Maya Rudolph
“Now we get it – even a candy’s shoes can be polarizing,” the Mars candy company said in a statement.
Advertising
VFX Company The Mill Is Setting Up A New Studio In Korea
The studio will be located in Seoul’s Gangnam district, walking distance from several important agencies, production companies, and brands.
Crunchyroll Ramps Up ‘One Piece Film Red’ Marketing Campaign With Incredible Times Square Display
Timed perfectly for NYCC, Crunchyroll took over screens in Times Square to get fans hyped for the film’s November 1 U.S. release.
‘Raya And The Last Dragon’ Co-Director Carlos López Estrada Joins Nexus Directing Roster
López is currently developing an animated documentary at Nexus Studios, and is working on the photoreal adaptation of Disney’s Robin Hood.
Disney 2D Animation Is Back… In An Ad For Givenchy
Givenchy’s 101 Dalmatians t-shirts costs $700, but at least the 2d Disney animation is free to watch.
Teddy Newton, Oscar-Nominated Director Of ‘Day & Night, Signs With Psyop
Newton most recently worked with Psyop on a “Clash of Clans” holiday-themed short.
Green M&M Loses Go-Go Boots In Ridiculed Rebrand
In other news: the Orange M&M will henceforth “acknowledge his anxiety.”
Amazon Promotes ‘Hotel Transylvania: Transformania’ With Giant Balloons And Technicolor Tour Bus
Amazon is putting marketing muscle behind the Sony Animation film, which is its most high-profile animation pick-up yet.
These Supermarket Christmas Ads Are Starting To Look Like CG Features
Meet Percy Pig, Robin the Christmas drone, and others …
Interview: Creating An Atypical Animated Ad For A Spanish Brewery
“I think that interesting things can be done in advertising,” Leo Campasso tells us.
Judge Rejects Trump’s Attempt To Avoid Copyright Suit Over Animated Campaign Video
The video involved “a wholesale copying” of Eddy Grant’s song “Electric Avenue,” a judge has ruled.
Taco Bell’s New Nacho Fries Ad Is A Note-Perfect Mecha Anime Spoof
Rei has lost her brother and the monsters are closing in. The fate of Nacho Fries everywhere hangs in the balance.
‘Isle Of Dogs’ Artists Reunite For Stop-Motion Short Condemning Animal Testing
“Save Ralph” brings together the talents of puppet maker Andy Gent, animator Tobias Fouracre, and DoP Tristan Oliver — as well as the voices of Taika Waititi and other stars.
Illumination Partners With Streetwear Brand Brain Dead For Experimental Short Films
“Minions” this ain’t.
Characters From ‘Steven Universe,’ Craig of the Creek,’ And ‘We Bare Bears’ Are Being Used To Spread Positive Messages
Cartoon Network’s new social justice efforts include a series of “Steven Universe” anti-racism PSAs and a comic in partnership with the National Black Justice Coalition.
Tools Of The Trade: Olivier Lescot on Adobe After Effects
The director describes the software’s unique advantages, and explains how he harnessed them in his recent commercial for Ariana Grande’s R.E.M. fragrance.
Cartoon Saloon’s New Spot For Greenpeace Spotlights The Impact Of Meat Farming
In this ad, the studio returns to the theme of deforestation, which it explored in its latest feature “Wolfwalkers.”
Malaysia’s New Tactic In The Fight Against Covid: Turning Health Experts Into CG Superheroes
Noor Hisham Abdullah, Malaysia’s director general of health, has taken an unorthodox approach to public health campaigning.
Trump Opens A New Front In His Fight For A Second Term: Animated Propaganda
When all else fails, try animation.
Yves Geleyn Directed This Commercial For A Cancer Drug That Feels More Like A Short Film
The piece, which uses a hybrid of 2d and 3d, is ostensibly an advertisement for Cyramza, but it takes an indirect approach with symbolism that works on multiple levels.
