Animated films continued their month-long domination of the U.S. box office with the arrival of Sony Pictures Animation’s groundbreaking Spider-Man: Into the Spider-Verse.
Not only did Spider-Man launch in first place, but it had virtually no impact on the two other major animated films in the market — The Grinch and Ralph Breaks the Internet — which took the no. 3 and 4 slots, respectively.
Spider-Man topped the box office with an estimated $35.4 million. The film outperformed Sony’s own expectations, which had been in the low-30 million range. Still, it’s somewhat surprising that the best-reviewed animated film of 2018 would have the fifth-best animation launch of the year. Further, it was only the fifth-best launch in Sony Pictures Animation history, trailing 2011’s The Smurfs and all three Hotel Transylvania films. Spider-Man’s opening weekend audience was 63% male, which is close to the average for superhero releases.