They’ve earned Emmys, Grammys, platinum albums, and a star on the Hollywood Walk of Fame. But can Alvin and the Chipmunks now net their biggest prize yet: a $300 million paycheck?
The franchise is onsale for around that amount, sources with knowledge of the matter have told CNBC. That’s $100 million per Chipmunk. It’s a steep price, given that Roald Dahl’s entire catalogue just went to Netflix for a reported $700 million or so.
The IP is being touted by its owner Bagdasarian Productions, which has had held inconclusive talks with buyers including ViacomCBS. As CNBC notes, the company will be aware of the current demand for established entertainment properties from media conglomerates looking to beef up their nascent streaming services, as well as from private equity firms. Roald Dahl is one example, Apple’s Peanuts deal another.
