Disney-Pixar has released a new trailer for its Day of the Dead-themed Coco.

Directed by Lee Unkrich (Toy Story 3) and co-directed by Adrian Molina, Coco opens in U.S. theaters on November 22.

The film follows the story of Miguel, a young boy who wants to follow in the footsteps of his music idol, Ernesto de la Cruz, despite his family’s generations-old ban on music.

Disney’s corporate “fan site” Oh My Disney offers some advice for how you should feel about this trailer. For those who don’t necessarily think the same way as paid employees of the Walt Disney Company do, you can at least study and appreciate the slight changes made in the animation, staging, and cutting of certain shots that appear both in this new trailer and the original teaser released last March. It’s a reminder of how much thought and care goes into finessing each and every shot of an animated feature.

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Amid Amidi

Amid Amidi is Cartoon Brew's Publisher and Editor-at-large.