Burbank, California-based The Asylum released a trailer today for Homeward, its mockbuster inspired by Disney-Pixar’s upcoming Onward. Watch it below:
The Asylum is the studio behind the Sharknado franchise and Syfy’s Z Nation, and in 2016, they began producing animated mockbusters, starting with Izzie’s Way Home, inspired by Disney-Pixar’s Finding Dory. Since then, they’ve also released Trolland (inspired by Dreamworks Animation’s Trolls) and CarGo (inspired by Cars 3).
Their films are part of the long-running tradition of animated “mockbusters. Mockbusters often have little to do with the films they’re inspired by, but the title and logo branding are similar with the expectation that undiscriminating parents will purchase the film for their children.