Here’s a new frontier for animated feature film promotions: airline safety videos.
As a promotion for next year’s The Lego Movie 2, Warner Bros. created a new in-flight safety video for Turkish Airlines, that started showing on all of the airline’s flights last Thursday:
Leading up to the worldwide release of the The Lego Movie sequel, Turkish Airlines will roll-out a global tv campaign, Lego-themed wrapped airplanes, in-flight and in-airport activations, and a second safety video.