Netflix and Nickelodeon are expanding their partnership to produce kids and family content.
The timing of the announcement, just one day after the launch of Disney’s streaming service Disney+, suggests that both companies are concerned about their ability to retain younger viewing audiences. Netflix has previously reported that over 60% of its 158 million paid memberships watches family content regularly on its platform.
Details of the partnership are minimal at this point, but here’s what we know about the deal: