Tuzki the monochrome Chinese rabbit is getting his own tv series. Warnermedia, which owns the character, is partnering with Shenzhen-based Ciwen Media to produce the show.
Created in 2006 by then-21-year-old artist named Momo Wang, Tuzki swiftly spread across Chinese and Asian social networks — particularly Wechat — in the form of emojis. He’s now an iconic character across the region. The forthcoming series, a live action-cg hybrid, is billed as a “modern comedy-drama.” It is expected to be 24 episodes, and start production in early 2020.
This will mark Tuzki’s first appearance in long-form content, although he has featured in short films (see below). He’s also the subject of many advertising campaigns and licensing deals in China and elsewhere. In short, he’s a rare example of a Chinese brand thriving overseas.
