The Wall Street Journal published a story last weekend about Hollywood’s struggle to recoup its costs on big-budget tentpole films, but there’s one bright spot the WSJ (along with the rest of the mainstream media) always fail to recognize and that’s that animation is more successful than ever before.
Despite Turbo’ stumble at the box office and Henry Selick’s diss that American animated films are all the same, audiences around the world can’t get enough of big-budget CG animated features. Check this out:
Only six films have grossed $500 million dollars or more at the worldwide box office in 2013, and three of those films are animated. Let’s put this into perspective: animation studios have released just five animated features this year with a production cost of over $75 million and three of those films became half-billion grossers; on the other hand, live-action filmmakers have released over 20 films this year that cost $75 million or more, and only three of those films have achieved a similar mark. The evidence is clear: expensive animated tentpoles have a much better chance of being profitable than their live-action counterparts.