birdsofparadise birdsofparadise

‘Birds of Paradise’ Looks to Cash In On ‘Rio 2’

On April 1st, Lionsgate Home Entertainment will release Birds Of Paradise on DVD exclusively at Walmart and Redbox. If the film, which promises to show us how “you shouldn’t judge a bird by their feathers,” looks and feels suspicously like the Rio franchise, well…that’s kind of the point. The press release sent to us by a PR flack states matter-of-factly that Birds of Paradise is “timed to the theatrical release of Rio 2.” The latter Blue Sky Studios-produced movie will be released by Fox on April 11.

As we’ve learned recently, one of the fastest-growing trends in animation is to rebrand foreign animated features for the gullible caretakers of America’s youth. That’s why the Scottish feature Sir Billi was renamed Guardian Of The Highlands, and the Canadian film Legend of Sarila took on the name Frozen Land, a blatant swipe that resulted in a Disney lawsuit. Birds of Paradise is no different. It is actually a four-year-old Argentinean film called Plumíferos that was directed by Daniel DeFelippo and Gustavo Giannini at Manos Digitales Animation Studio. Producing using open-source Blender software, the film made an unremarkable $200,000 in its 2010 Argentina release.

The company that recycled Plumíferos for American tykes is Burbank-based Simka Entertainment, which is also responsible for Wings, a Russian knock-off of Disney’s Planes, and Delhi Safari, an Indian film that is most definitely not inpsired by DreamWorks’ Madagascar series.

  • Grant Beaudette

    Keith David?! That one hurts.

    • jhalpernkitcat

      Keith! Get out of this bad movie, you were already in “Free Birds” for crying out loud!

  • Mister Twister

    Another timely post by Amid. Keep up the good fight!

  • George Comerci

    They even ripped off Meet the Fockers! And how did they get such a famous voice cast?

  • jonhanson

    “Meet the flockers.”

    Because nothing sells a kid’s movie like dated pop-culture reference and getting as close as you can to saying “fuck” without actually selling it.

    But luckily it’s family approved!

  • jhalpernkitcat

    I’ll admit,I was laughing a little at the bit with the hummingbird trying to fly into the fan.

  • Ricardo M. Morales

    ¡Es Plumíferos! El primer largometraje argentino hecho con software libre, que fue lanzado en 2010.

    • fredinandus

      Me duele en el alma lo que le hicieron a la película para lanzarlo en los EEUU.

  • Pete the Dragon

    It looks so unfinished, even as direct to DVD movies go.

  • I would be a lot more open to this sort of sneaky marketing scheme if the studios were actually slipping GOOD foreign cartoons in under the guise of domestic blockbusters. Does anyone know if Sir Billi/Guardian of the Highlands, Legend of Sarila/Frozen Land, etc. are actually worth a watch?

    • Gray Stanback

      No, but I do know one that is. It’s a Danish film called Help-I’m a Fish!, released in the US as A Fish Tale to cash in on Finding Nemo. But the plot is very different, and it’s well worth seeing. And it has ALAN RICKMAN!

  • Animator606432

    Gah, you know it’s bad when Jon Lovitz is one of the cover names. Don’t get me wrong, I love “The Critic” but I haven’t heard about that guy being in anything in quite a while.