Music Videos

Black Thin King

This viral piece was directed and created by CISMA (Denis Kamioka) and the Birdo Studio in Brazil.

What it is advertising I’m not sure (rolling papers, I think) — but I love it.

(Thanks, Jason Deeble)

  • Love the video, the music track is very interesting.

  • It’s a clothing line, although good guess based on the “Roll Your Own” poster.

  • Hi,

    Just a note, this video was, in fact, directed and created by CISMA (Denis Kamioka) and Birdo Studio, for the OCB brand.
    Here goes the full credits:

    Title: “Black Thin King”
    Client: Republic Technologies
    Product: OCB
    Client contact: Valérie Amiguas

    Advertising agency: Road (Barcelona)
    Executive creative director: Emilio Lezaun
    Creative director: Xavi Solé
    Creative team: Iolanda Mora, Marc Mallafré
    Account team: Natalia Aznar, Ilonka Von Spanyar

    Production company: boolab
    Directors: Cisma (Denis Kamioka), Birdo
    Executive producer: Coke Ferreiro
    Producer: Silvia Romero

  • oops, rest of the credits:

    Service production company: Birdo
    Animation direction: Paulo Muppet, Luciana Eguti
    Compositing: Daniel Dias
    Character design: Rafael Grampá
    Music/Sound design: Marcelo Combustion
    Animators: Paulo Muppet, Pedro Eboli, Rafael Gallardo
    Animator Assistants: William Iamazi Ferro, Gustavo Teixeira
    Adicional Designs: Paulo Muppet, Pedro Eboli, Rafael Gallardo

  • zavkram

    The drawing style reminds me the Fleischers’ and Van Beuren’s early 30’s cartoons and the 1960’s “zap comix” of Art Crumb.

  • Ted

    The website advertised in the video says to “visit your tobacconist”; are you saying they’re selling clothes at tobacco shops?

  • WOW! I love it too.

  • Robert Schaad

    Really like this…a beaut.

  • Dock Miles

    Sure looks like rolling papers on the website. They’re halfway cryptic about it, though — after all, rolling papers are among the products where it’s considered a bad idea to show what you think the customer will actually do with them.

  • Fantastic!! Great job CISMA and Birdo Studio!

  • PorkyMills

    Great video…..loved the character designs.

  • doug holverson

    It’s a good companion piece to Sky’s “Joy to the World” commercial or that “Nesbitt’s Orange Soda Pop” commercial from waaaay back when.

  • Stephen

    This is just too cool, love the juxtaposition of music and animation styles.

    I am gonna have to agree with the rolling paper crowd. Besides the “confetti” in the video, the website disallows under-18s, and the “OCB” mentioned everywhere on the site is a French rollling paper company.

    Clothing line this is not.

  • J. J. Hunsecker

    Love the video, the music track is very interesting.

    It sounds like they sampled Django Reinhardt. Specifically his version of the song, “I’se A Muggin'”

  • Black thinking?

    Sounds like an ad for an antidepressant.


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