Olive Oyl sells sauce


A live action-animation TV commercial starring Olive Oyl has caught my eye. It’s currently airing as part of an advertising campaign for Prego Italian sauces. Renegade Animation provided the animation and our friend Darrell Van Citters directed the spot. Says Darrell:

Renegade has had a lot of experience in recreating classic cartoon characters for commercials (Mickey Mouse, Bugs Bunny, SpongeBob SquarePants, and many others) and it’s a job we take very seriously. Our animators are cartoon fanatics and treat these characters with reverential care. For the Prego spot, we modeled our Olive Oyl after the character in the Fleischer cartoons.”

Olive’s ad is one in a series of five different ads for Prego in which a “flavorful” character wonders aloud about what spice to add to their simmering pot of sauce (other spots feature “Baby Spice” and Olympic Silver Medalist Lea Ann Parsley). Scott O’Brien animated Olive Oyl and actress Diane Michelle provided her voice. Keep your pop-eye open for it.