MEG Toys Unveils US Broadcast Deal for “Puppy In My Pocket”

EL SEGUNDO, Calif., Nov. 29, 2011 /PRNewswire/ — In a deal with Cartoon Network, Inc., MEG Toys has announced the arrival of its animated television series Puppy In My Pocket Adventures in Pocketville for broadcast in the US on Boomerang.

The new agreement with Cartoon Network, Inc. marks an expansion of the Adventures in Pocketville relationship with Turner Broadcasting into the United States, and extends the show’s reach beyond broadcasts already underway across Europe, the Middle East, Africa, and Pan-Asia on Turner platforms.

The Adventures in Pocketville animated TV series is based on the highly successful Puppy In My Pocket® Brand from MEG and is a co-production between Mondo TV, Giochi Preziosi and MEG.

The 26 x 26′ episodes will commence airing on Boomerang in the United States in early 2012.

The toy line, based on the television series, will be distributed in North America by leading U.S. toy company JAKKS Pacific, Inc. and will feature collectible figures, accessories, play sets and plush, which are expected to begin shipping to retailers nationwide in Spring 2012.

North American merchandise licensing and promotions for the television series is represented by Licensing Works!®.

Joe Morrison, CEO of MEG stated: “We are very pleased with the expansion of our relationship with Cartoon Network into the United States and for Puppy In My Pocket Adventures in Pocketville to air on Boomerang. The addition of the powerful reach of Turner Broadcasting in the US will surely make the series a children’s broadcasting success worldwide.”

Orlando Corradi, CEO of Mondo TV, stated: “We are very honored to work in the US with Boomerang on this wonderful property and we really believe that the property is on its way to becoming a worldwide success.”