Never underestimate the audience’s appetite for cg creatures in real environments.

Sony is moving forward with a sequel to Peter Rabbit, slating the sequel for February 7, 2020. Will Gluck will return to write and direct the sequel.

The first film, released in the United States in February, was a sleeper hit, grossing nearly $115 million. It held its own for months at the box office, earning 4.5 times its $25 million opening weekend box office.

It was even more successful in the U.K., where it enjoyed four straight weekends at number one, becoming the highest-grossing non-Bond Sony Pictures release ever in that territory. With $55.6 million to date, the film is second only to Black Panther’s box office in the U.K. for the calendar year.

Globally the film has grossed over $325 million. The film’s budget is reported to be around $50 million.

The character animation and vfx in the first film were created by Australian company Animal Logic. In an interview with Cartoon Brew, Gluck spoke candidly about the challenges of the production, describing how the animation was “just constant iteration, iteration, iteration,” and how the last animation changes on the film were made less than two weeks before the film’s release date.

Amid Amidi

Amid Amidi is Cartoon Brew's Publisher and Editor-at-large.

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