editors
JERRY BECK (LA)
AMID AMIDI (NY)
TAG FOR
“Business”
Cartoon Brew's home for up-to-the-minute, unedited announcements and press releases direct from industry sources.
January 8, 2009 2:05 am


Want to understand why entertaining cartoons are all but impossible to produce nowadays? You can have the answer in just two short minutes by watching the first part of this interview with Frank Zappa. Though Zappa is explaining the decline of the music business, everything he says is applicable to the animation world as well.

I made a transcript for my own reference. Here is what Frank says:

“One thing that did happen during the Sixties was some music of an unusual or experimental nature did get recorded or did get released. Now look at who the executives were in those companies at those times. Not hip young guys. These were cigar-chomping old guys who looked at the product that came and said, ‘I don’t know. Who knows what it is. Record it. Stick it out. If it sells, alright.’ We were better off with those guys than we are now with the supposedly hip young executives who are making the decisions of what people should see and hear in the marketplace. The young guys are more conservative and more dangerous to the art form than the old guys with the cigars ever were. …Next thing you know [the hip young executive has] got his feet on the desk and he’s saying, ‘Well we can’t take a chance on this because that’s not what the kids really want and I know.’ And they got that attitude. And the day you get rid of that attitude and get back to ‘Who knows. Take a chance.’ That entrepreneurial spirit where even if you don’t like or understand what the record is that’s coming in the door, the person who is in the executive chair may not be the final arbiter of taste of the entire population.”

His ideas about how old-school execs were better for the music industry than younger “hip” execs mirror my own ideas about why the animation industry’s output nowadays is creatively spineless and lacking in point of view. Back in 2005, I wrote a piece called “Animation’s Greatest Executives” in which I sung the praises of the Golden Age animation execs like Leon Schlesinger, Eddie Selzer and Fred Quimby. These guys don’t receive much praise in history books, but it’s no accident that the most entertaining industry cartoons were produced under their watch.

In that earlier post, I offered the following quote in which director Tex Avery discussed his relationship with executive Leon Schlesinger at Warners:

“We worked every night — [Chuck] Jones, [Bob] Clampett, and I were all young and full of ambition. My gosh, nothing stopped us! We encouraged each other, and we really had a good ball rolling. I guess Schlesinger saw the light; he said, ‘Well, I’ll take you boys away from the main plant.’ He put us in our own little shack over on the [Warner Bros.] Sunset lot, completely separated from the Schlesinger studio, in some old dressing room or toilet or something, a little cottage sort of thing. We called it Termite Terrace. And he was smart; he didn’t disturb us. We were all alone out there, and he knew nothing of what went on.”

It should come as little surprise that Avery’s endorsement of Schlesinger so closely mirrors Zappa’s praise for the “cigar-chomping old” music execs. Leaving great artists alone to create great work is common sense. Execs in animation’s earlier days understood their roles; they provided the money and then they stepped back. It was their job to facilitate an environment where cartoons could be created most efficiently, not to dictate the content of the animation.

Today, execs want to noodle with every aspect of the process, even those aspects about which they are often clueless like entertainment and humor. They have gone so far as to give themselves oxymoronic job titles like “creative exec” and “development exec” to justify their interference in the creative process. There are obviously rare exceptions when a quality cartoon makes it to air, but look at the history of those projects and in most cases, it is in spite of the system in which the cartoon was produced.

The secret to creating memorable cartoon characters and successful series is not so much a secret as it is common sense. If any studio ever figures it out, they’ll be laughing all the way to the bank.

Tex Avery and Fred QuimbyDirector Tex Avery and exec Fred Quimby at MGM

UPDATE: See also What Frank Zappa, Tex Avery and Monty Python have in common

(Thanks, Seamus Walsh, for the Zappa link)

January 6, 2009 12:13 am


Mass Animation

The Mass Animation project headed by former Sony Pictures Animation exec Yair Landau continues to receive press, most recently in an editorial that ran in yesterday’s LA Times. To summarize the project via the Times:

Through Facebook, Mass Animation invited the public to create scenes for its first short video, “Live Music.” The company supplied the animation software, the story, backgrounds, characters and audio. Animators whose work is chosen will receive $500 per scene. All told, the project will cost about $1 million and take six months to complete, a fraction of the money and time required for a comparable Hollywood project.

The unsigned Times editorial believes that this is “an early sign of things that are certain to come” as “a new class of creators and entrepreneurs is coming to vie for its share of the global entertainment dollar.” We’ve written about the Mass Animation project before on Cartoon Brew here and here. As I argued in one of those posts, unlike previous technologies, the Internet empowers artists so that they no longer have to settle for exploitative compensation models handed down from above.

The LA Times gets it right in predicting that the days of corporate-driven entertainment are drawing to a close, but it won’t be because of shady production models conceived by the likes of Landau. It’ll be due to the burgeoning generation of savvy entrepreneurial artists who understand that the road to creative success and financial security doesn’t run through Hollywood any more. Execs like Landau are dinosaurs within this new digital/online paradigm, and they’re grasping at straws trying to find “innovative” ways of paying artists cheaply on the Internet. Their attempts at doing this will become increasingly desperate and outlandish as more and more artists recognize the uselessness of such people in an entertainment landscape where the means of production, distribution and promotion are accessible to all. That is the true definition of mass animation.

For an even less-flattering perspective on the Mass Animation project, see yesterday’s post by Steve Hulett on the Animation Guild blog.

December 31, 2008 5:50 pm


Viacom is asking Time Warner Cable for a raise – and if they don’t get it they will pull their channels off the cable service AT MIDNIGHT TONIGHT!

Oh, by the way, Happy New Year.

If Time Warner Cable and Viacom can’t reach a deal, the channel blackout would occur after midnight in each time zone. The affected channels would be: Comedy Central, Logo, Palladia, MTV, MTV 2, MTV Hits, MTV Jams, MTV Tr3s, Nickelodeon, Noggin, Nick 2, Nicktoons, Spike, The N, TV Land, VH1, VH1 Classic, VH1 Soul and CMT: Pure Country.

At of the time of this posting, no deal has been reached between Viacom and TWC. I find it interesting that in their hour of need, Viacom reaches for it’s biggest cartoon stars – Spongebob, Dora and Cartman – to appeal to cable customers for help, in newspaper ads (above) and TV spots (below). Cartoons (and their animators) don’t usually rate the respect of live action fare in Hollywood – but when it comes to the financial bottom line, stunts like this really illustrate how powerful animation is to the major corporations.

Actually, there could be a silver lining in all this for classic cartoon fans. It could be a godsend to Cartoon Network who are running a marathon of Looney Tunes all New Year’s Day. The spill-over of kids looking for Nicktoons could end up on CN, potentially giving a huge rating for the Warner Bros. cartoons, which could encourage CN (or another network) to license the Looney Tunes full time. If I were Time Warner, I’d call Viacom’s bluff.

UPDATE: At the last minute, a deal between TWC and Viacom was reached. Nick, MTV and Comedy Central are all there where they should be.

December 31, 2008 9:54 am


Astro Boy

The Animation Guild blog linked to this Variety article about the financial woes of animation outfit Imagi Int’l, which has studios in both Hong Kong and Los Angeles. The studio, which last year worked on Teenage Mutant Ninja Turtles and is responsible for the forthcoming Astro Boy, also has three other features in the pipeline: Gatchaman, Tusker and Cat Tale. According to the article, Imagi will be able to complete Astro Boy but auditors say that “it is uncertain whether the Group will have the necessary financial resources to complete these animated pictures,” in reference to the following three films. All the sticky financial details are in the Variety piece. According to the Animation Guild, the studio is employing 66 artists in LA as of early-December. This is what the Guild’s business rep Steve Hulett writes about the situation on their blog:

“A short while ago, we received a communication from the company that there could be a short hiccup in cash flow, but not to worry. There were plenty of bucks overall and everything would be ducky in due course. Based on this, maybe things are a tad more serious than that. The company has several animated features in various stages of production, and a lot of money invested in them. It’s going to be grim for the sizable staff working in Sherman Oaks (not to mention Hong Kong) if everything comes to a grinding halt.”

December 21, 2008 8:10 am


Laika

The big animation layoff news of the past week came out of Oregon-based Laika. The Oregonian reported that the studio laid off 65 people and cancelled their post-Coraline followup, Jack and Ben’s Animated Adventure. The CG film had a troubled production history and had been in development at Laika since 2005. Last year, the film’s original writer and director, Jorgen Klubien, left the project over “creative differences.” Mulan director Barry Cook was the new director when the studio pulled the plug. According to a Laika spokeswoman, the studio will make announcements about new projects early next year. My only observation is that if a film still has the words “Animated Adventure” in its title after four years of development, then it’s probably a wise bet to can the idea. Seriously, who’d ever go watch a film titled The Dark Knight: Live-Action Adventure.

(via Mark Mayerson)

December 17, 2008 4:05 am


Heat Miser

The official Rankin/Bass website has a disturbing front page story that alleges Warner Bros. is witholding millions of dollars owed to Arthur Rankin and Jules Bass, creators of classic holiday specials like Rudolph the Red-Nosed Reindeer and Frosty the Snowman. More details about the situation can be found in this article printed in Rankin’s hometown Bermuda paper The Mid-Ocean News. According to that piece:

The dispute arose when popular 1980s cartoon ThunderCats was re-released recently as a DVD box set by Warner Bros, which owns the distribution rights to that and 21 other Rankin/Bass titles. The box set went on to sell over a million copies, prompting Mr. Rankin to wonder about profits owed to him and his colleagues. “Sales were jumping off the charts,” said Mr. Rankin in an exclusive interview with the Mid-Ocean News.”But Warner Bros said they didn’t have any accounting on it except that they’d sold a million copies. My legal team started investigating and found out that for the last 20 years they’ve been deducting handling fees of $200,000 annually.”

Mr. Rankin explained that while Warner Bros readily admits an accounting error resulting in $2.6 million of improper deductions, they claim he caught the mistake too late. “They knew it was wrong, but said that because it has been so long, the statute of limitations has kicked in. You would imagine that Warner Bros, which makes an awful lot of money with our productions would say, ‘We’re sorry about our mistake. Here’s what we owe you’.”

(Thanks, James Hutson)

December 15, 2008 6:53 pm


Delgo

The CG animated feature Delgo opened last weekend and nobody went to see it. According to Box Office Mojo, Delgo had the worst opening ever for a film that opened in more than 2,000 theaters earning just $511,290 or $237 per theater.

Moments like this really make one pause and reflect. What is the world coming to when an animated film with the voices of Freddie Prinze Jr., Jennifer Love Hewitt, Chris Kattan, Anne Bancroft, Eric Idle, Val Kilmer, Lou Gossett Jr, Malcolm McDowell, Michael Clarke Duncan, Burt Reynolds and Kelly Ripa isn’t a box office blockbuster? A story that makes sense and visuals that don’t make you want to heave are quaint touches, but the filmmakers behind Delgo understood where it really counted: celebrity voice actors. They hired every B- and C-list actor this side of Dancing With the Stars and somehow still failed. You know the recession is affecting Americans deeply when they no longer want to see Chris Kattan and Kelly Ripa voicing their CG characters.

Here’s a little taste of what all of America missed last weekend.

December 14, 2008 7:05 pm


Animation Collective

Just a week after the news about Nick’s downsizing in New York comes this rumor about NY studio Animation Collective. A reliable Cartoon Brew reader writes:

“I wanted to let you know that I recently spoke to one of my friends and colleagues who works (worked) at Animation Collective in NYC. It looks like they shut down shop (whole staff) because they couldn’t pay their employees. Larry Schwarz (CEO) told the staff that one of their contracted clients can’t pay them. Word on the street is that Animation Collective hasn’t paid their staff in four weeks! Another gloom sign in the animation world. Ugh. Can it get worse? I’m guessing yes.”

Can anybody provide more details about the situation? Let’s hope this is not true because it would be a disgraceful and unacceptable way for any studio to treat their employees.

UPDATE: We received an email from an artist who had been working at Animation Collective. The artist asked for anonymity but allowed some of the information to be shared with Cartoon Brew readers. The artist says that not all the productions at the studio were affected, however the studio was never compensated for one of the productions that they completed for a French producer. Since being laid off, the artist still hasn’t received AT LEAST four weeks of payroll, some of it dating back to September and October. According to this artist, the studio hired accountants and lawyers to help them recover the money owed, but to date Animation Collective hasn’t delivered any of the backpay and isn’t offering details about what’s happening. They only apologize to employees and say their payments have been delayed.

December 10, 2008 9:30 pm


Flash vs Toonboom

There’s a war brewing in the animation software world and Cartoon Brew is right in the thick of it. In fact, I only became aware of the no-holds-barred battle in the past few months because two of our biggest advertisers have been the dueling companies: Adobe and Toon Boom. The latter is currently making a serious run to overtake Adobe Flash as the preferred software package for 2D digital animators. Toon Boom’s new Animate software has an animator-friendly set of features and more importantly, it’s price-competitive with Flash. This isn’t a new development. We spoke of the animation community’s increasing dissatisfaction with Flash last January when Mucha Lucha creators Eddie Mort and Lili Chin announced they were switching to Toon Boom software.

Australian animator Adam Phillips, of Bitey Castle fame, has reviewed the new packages from both companies—Toon Boom Animate and Flash CS4—and approves of both, though he’s more enthusiastic about Toon Boom Animate:

[Toon Boom] Animate is definitely an exciting release for animators who are frustrated with the animation limitations of Flash. It’s also the most intuitive of their fantastic animation programs to date and it’s priced very competitively. Packed with animator-friendly tools, is based entirely on traditional animation workflow (with all the benefits of digital animation) and has a library of effects that will put your work way ahead of the average web animator.

Phillips’ verdict on Flash CS4:

If you’re sticking with Flash and you decide to upgrade to Flash CS4, I think you’ll be blown away by it. There are a few persistent gripes, such as masking, audio, video format export, brush sizes & shapes, colour management and the Timeline. However, certain new features have thrilled the shit outta me! They include armatures (Inverse Kinematics), 3D movieclip translate/scale/rotate, the Motion Editor (an amazing, kickarse version of the old Custom Ease window), Spray Brush (which can spray movieclips all over the Stage – perfect for say, millions of flowers in a meadow, animated swaying in the breeze) and completely new motion tween model.

It’s no coincidence that industry website Cold Hard Flash recently hosted three launch events in LA, NY and Toronto celebrating the release of Toon Boom Animate. Not to mention the site’s primary advertising spots are taken up by Toon Boom. The bottom line is that this competition between software makers should lead to more powerful and efficient packages for the animation community. Hopefully both software makers will continue to use Cartoon Brew as a battleground for spreading their message. We could use the few extra bucks.

Would be interesting to hear some animator perspectives in the comments—who’s switching to Toon Boom and who’s sticking with Flash? Speak up.

December 4, 2008 6:00 pm


Nickelodeon
(photo from Paint Monster blog)

The holidays just got a little less jolly for NY animation artists. I’m hearing reports that among the casualties of yesterday’s massive 850-person layoffs at Viacom is the entire Nick Digital Animation Studios division. If word on the street is accurate, they’re shutting down the whole shop; from top to bottom, everybody is out the door. This would be a big blow to the New York animation community: Nick is not only one of the largest animation employers in the city but also the last network animation studio remaining on the East Coast. Among the affected shows are Dora the Explorer, The Backyardigans, Go Diego Go, Bubble Guppies, and the forthcoming Umi Zumi, the latter being the only show animated in-house. No word yet on how they’re going to continue producing these shows or when everybody is getting laid off. Feel free to add details in the comments.

UPDATE: Nick employee Linda Beck has written a lengthy post on the ASIFA-East blog about the current situation. Here are a few excerpts from her post, “The End of an Era, Nickelodeon Digital Animation Studio Closes Shop”:

Wednesday morning, a large portion of your community crowded unsuspectingly into conference room 4-110, and were given the news that 1633 Broadway would no longer be the home of the Nick Digital Animation studio.

The crushing blow was that, after a long and difficult deliberation, the Network had made the decision not to rebuild the studio in a new location. After a decade of producing ground-breaking, award-winning pre-school animated television, an Era was given an end date.

The studio itself and the production units, or shows, are two different things. There are four remaining production units on the 4th Floor of 1633. “Dora the Explorer”/”Go, Diego, Go!”, “Backyardigans,” and the yet to premiere “Bubble Guppies,” and “Team Umizoomi.” The former three stay mostly intact and will simply move to other locations. “Team Umizoomi” has a full team that includes Designers, Animators, and Editors. Those are the people who no longer have a Network studio to call home.

But if you’re looking for a villain in all this, you’re not going to find one, at least not on the Network level. In a move that, in my knowledge, is unprecedented, the artists who are being dismissed early are not only being paid through the end dates on their contracts, but are being given severance packages on top based on the years they’ve worked with Nick Animation. It was a classy way to handle it.

November 18, 2008 2:41 am


Treat Studios

Here is a message from Treat Studios co-founder Matt Layzell:

Thanks very much for the attention but we’re not actually connected to the film director Danny Boyle. We are a new animation studio based in London although Daniel Boyle, who works in our team, is a talented animator and illustrator from Kingston University, where we all met. Its easy to see where the mistake has been made and we’re not sure how this rumor got started but just wanted to clear it up. Thanks again for posting us on the site as I am a regular reader of cartoon brew and hope your readers will still want to check out our films.

Danny Boyle, director 28 Days Later, Trainspotting and this year’s early Oscar frontrunner Slumdog Millionaire, has started an independent animation studio with five young and talented British animators: Julia Pott, Robin Bushell, Will Crook, Matt Layzell and Alex Robinson. It’s a little unclear as to why he’s chosen to align himself with these particular artists or what they’re planning to do, but they recently posted a Halloween viral (see below) to promote themselves. Their website TreatStudios.com offers nothing at the moment except a playful bit of animation about trees and paper.

According to /film, Boyle had previously tried to create an animated project but gave up, telling the Hollywood Reporter: “You talk about indie financing being troublesome — animation is so expensive because you can’t estimate how long its going to take. On most films, if you haven’t stopped after 12 weeks, they’re going to stop you anyway, whereas an animated film can go on for years and years.”

Also interesting is this comment from Boyle to ComingSoon.net in which he talks about how animation is a “weird different discipline” because it means he has to give up some of his control to the process:

“It’s a weird different discipline, it’s very strange. You’re more like a ringmaster, kind of organizing this huge army of illustrators who can change the movie. It’s really weird. They often do scripts and they have no gags in them at all, but then you see the finished film and it’s full of funny gags, and they say that it’s not in the script, that all comes through the process of the animators. It’s like learning the skill of letting certain ones of them off their leash to do the gags.”

(Thanks, Rohit Iyer)

November 17, 2008 3:04 pm


Animation Budgets Graph

Not enough people talk about animation budgets and salaries and I think that’s a shame. It’s hard to produce good work without knowing what it costs to make something. Brad Graeber, creator of Captain Capitalism, was faced with this situation recently and decided to actually do something about it. For the past year, he’s been researching animation budgets and has created this unbelievably useful interactive animation budget chart that shows animation budgets from the 1920s through today. The graph allows you to view production costs by minute, second, foot and frame. Brad writes a lot more about the project on his blog. Hopefully this spurs even greater discussion in the industry, especially about music video, commercial and Flash animation budgets, which seems to be where a lot of people underprice themselves nowadays. Brad has provided a super-valuable service for professionals and students alike and we should all thank him.