Something funny for Friday. Australian animator David Blumenstein made this spot for a local Melbourne comic event called Comic Book Funny. David tells me, “I animated it in a day (Wednesday, to be exact).”

After Chuck Menville and Len Janson earned an Oscar-nomination for their automobile-themed pixilation short Stop, Look and Listen (1967), they were commissioned by Gulf Oil to recreate the idea for a series of commercials. Last night I ran across one of the spots on YouTube:

Meet my favorite animation director of the moment: Nate Theis. He works at Madison, Wisconsin-based Planet Propaganda which is a hybrid ad agency/production house. Theis recently posted a selection of work on his new website NateTheis.com and I love pretty much everything he’s done. The commercials feel fresher, sharper and just a little more raw than the majority of advertising I see coming out of mainstream ad agencies. The Jimmy John’s Gourmet Sandwich campaign, which Theis helped to concept and write in addition to animating and directing, is one of the funniest collection of spots I’ve seen in some time, not to mention a perfect Roger Ramjet tribute. The Nonsek clothing and ACR Electronics spots are simple concepts executed to a tee, while the Gary Fisher bike campaign shows range and a willingness to experiment. A graduate of Savannah College of Art & Design, Theis is a director to keep an eye on.

I have no idea what’s being said — but who cares? This is the coolest Telefunken thing I’ve ever seen!

(Thanks, Mike Nickel)

This video is a lot of fun. It’s a 30 second spot for The Yellow Pages, circa 1971, featuring Bugs Bunny (animated by Robert McKimson?), actress Rose Marie and Laugh-In’s Johnny Brown.

(via the best place on the net for oddball Looney Tunes stuff, Mice-Looney-Ous)

NY-based animator Lars Edwards was recently commissioned by McSweeney’s Quarterly to create an animated trailer promoting the release of Art Spiegelman’s collection of sketchbooks, “Be A Nose!”. He came up with an eye-catching and distinctive piece of line animation, which can be seen below. Edward’s writes, “After finding a narrative theme in the mayhem of Be A Nose!’s pages, I put together a small team of talented animators and we began recreating Art Spiegelman’s artwork. It was an amazing experience working with Art Spiegelman and McSweeney’s on this project.” The animators on the project were Aaron Hawkins, Hanna Bliss, Brian Ellis, Jason Schwartz and Edwards.

Stephen Watkins, repped by Melbourne’s XYZ Studios, created “Tick,” a stylish PSA for the World Wildlife Fund. The piece, set to Fleet Foxes’ “White Winter Hymnal” (which has its own animated music video too), makes effective use of digital animation and CGI to create a hand-crafted feel. The agency behind the piece, Leo Burnett Sydney, gave the following brief to the filmmaker:

Sometimes it’s hard to get people to support a cause because they think, ‘I’m just one person, what can I do?’ We wanted to show individuals how their support can have a direct and positive effect on Australia’s natural environment. So we took the universal symbol for pledged support, the ticked box, and we animated it. Then that ticked box joined forces with hundreds of other animated ticks and they built habitats around some of Australia’s precious native animals so they can survive.

(Thanks, Tony Sykes)

Even though Motionographer posted this advertisement for the Bonnaroo Music & Arts Festival, I felt it was important to post it again on Cartoon Brew. Not because it’s visually impressive (it is), but because of the technique it “borrowed” for its production.

The creators of the spot—director Elliot Jokelson and NY-based studio Ghost Robot—credit recent Pratt grad Javan Ivey for coming up with the Stratastencil technique upon which they’ve based their entire piece. When Javan posted his short “My Paper Mind” on his website last year, he also posted technical notes on how he achieved the look. (We mentioned Ivey’s work in last month’s piece about 3D papercraft animation.)

The ethical question here is, If an artist comes up with an original technique and style and a studio decides to use it shortly after the artist puts his work online, should the original artist be offered a job, financial compensation, or creative credit on the project?

Let me make one thing clear: techniques can’t be hidden away; they need to be pushed around, explored, discovered. Computer animation would not exist today if not for the early SIGGRAPH conferences where artists and technicians openly shared their discoveries. There’s a big difference here though in that Ghost Robot and Ivey were not working collaboratively and contributing to each other’s artistic development. Ghost Robot took another artist’s fleshed-out technique and got hired by a client to replicate that look. Examine Ivey’s original piece and the Bonnaroo spot and you’ll see that they not only borrowed the technique, they brazenly took actual animation ideas from Ivey’s piece. In my opinion, if you’re a studio that’s taking money on the basis of another individual’s brand-new technique, it’s shamelessly low not to make an effort to have the originator direct the piece.

In the comments of the Motionographer post, Ivey notes that he was emailed by the director but he didn’t respond to their initial inquiry. Ghost Robot’s single email to Javan does not, in my mind, constitute a sincere effort to communicate with him, and since the director was emailing him, it was clear that they weren’t looking to have Ivey direct. They’d already sold the job based on Ivey’s technique and, more than likely, they wanted to make their own jobs easier by having the originator show them the way.

In my opinion, this is what it boils down to: how creatively bankrupt does a commercial studio have to be to troll the Internet looking for the ideas of college students to rip off? Is there nobody at Ghost Robot who possesses an ounce of creativity so that they don’t have to pitch the ideas of college students to clients? Sadly this situation is considered business as usual in the icky world of advertising where studios regularly repurpose ideas, technique and styles. And just as I feel it’s important to point out the creative people in this business, I also feel it’s important to point out the Jokelsons and Ghost Robots who coast off the creativity of others.

At the end of the day, Javan lost money and work because of this, but he’s gained credibility within the animation community by having the validity of his animation technique proven by an uncreative commercial studio supported by deep-pocketed clients. It should be pointed out that despite being taken advantage of, Ivey has been a class-act about the situation and tells Motionographer:

“This is precisely what I mean every time I say ‘I’d like to see someone try.’ Because I do, I love to see what someone else does with it. They’ve taken the idea and applied manpower and a budget to it, and I’m absolutely floored. It looks great. I mean, I’m kinda bummed I wasn’t invited to the party, but I really enjoy seeing what they’ve done.”